Vesaro x Automobili Lamborghini - Esperienza Corsa Temerario Sonoma 2025

Over the period of over 2 weeks in the (typically) sunny region of Sonoma Valley, Vesaro joined Lamborghini for one of their longest activations ever held in the history of the company, at Sonoma Raceway, showcasing the Lamborghini Temerario.

Vesaro x Automobili Lamborghini Prestigio alongside the Temerario

Each live day welcomed 24 invited guests, who had travelled from all over the world to attend. These guests were current Lamborghini owners, prospective owners and those with the Temerario on order.

We were present with our Vesaro x Automoboli Lamborghini Prestigio Racing Simulator, allowing everyone to experience a Lamborghini in a safe and comfortable environment - off of the track.

Vesaro Staff assisting users and providing helpful feedback in real-time

The opportunity to use our simulator before heading out onto the track proved to be incredibly valuable for many of the guests. Most in attendance were not familiar with Sonoma Raceway, a notoriously technical track with intimidating blind hills and turns, so a tool that enabled them to acquire any form of familiarity with the track layout, prior to their limited time with the car on the track, increased their confidence and overall real track experience in the Temerario.

We used iRacing software, the industry standard that is consistently supported with updates to their laser scanned tracks and utilised by the best racing drivers in the world.

The level of realism and immersion that can be provided by our Vesaro x Automobili Lamborghini Prestigio in conjunction with the iRacing software platform is truly incredible. Its capabilities attracted the attention of many of the professional racing drivers on staff for the event, including Richard Antinucci, Carter Williams, Giano Taurino, Courtney Crone, Jeroen Mul & Corey Lewis.

Over the course of the event, Vesaro Staff members, Automobili Lamborghini Racing Drivers & Staff and some of the more competitive guests in attendance, all sought to top the leaderboard. This resulted in a dramatic drop in the fastest lap time, from approximately a 01:39:448 to a 01:35:743.

Outside of the Turn 11 venue, guests were able to experience the Lamborghini Temerario & the Temerario with the Alleggerita (lightweight) package.

Furthermore, road test drive experiences were offered to all attendees in their brand new Lamborghini Urus SE, which the Vesaro Staff members were fortunate enough to participate in too.

Overall the event was a great experience and a phenomenal success, with incredible feedback from the guests and Lamborghini staff members and we cannot wait to participate in more upcoming Lamborghini events across the globe!

The Vesaro x Automobili Lamborghini Prestigio is available for purchase now

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